French dermatologists launch sun awareness campaign to prevent skin cancer
Melanoma remains the most serious form of skin cancer in France with nearly 2,000 deaths annually
Repeated sunburn significantly increases the risk of developing skin cancer
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For the third consecutive year, the Association of Dermatologists of France is launching the “Yellow Sun” campaign in an attempt to raise awareness of sun exposure and skin cancer.
The campaign is led by the Association of Dermatologists of Franche-Comté (ASFODER), alongside regional dermatology and health partners. It was launched as a prevention initiative in Besançon (Doubs).
“Every day, from morning to night, ultraviolet (UV) radiation is present,” ASFODER say on their website.
They explain that even on cloudy days and in rainy conditions, UV radiation continues to reach the skin. If left unprotected, this exposure can contribute to melanoma, one of the most common forms of skin cancer.
The campaign aims to remind the public that when the UV index exceeds 3, a level at which sun protection is recommended, preventive measures should be taken.
ASFODER stress people should not wait until they feel hot or their skin becomes red before acting, highlighting that repeated sunburn significantly increases the risk of developing skin cancer.
It is therefore important to adopt good protective habits such as wearing hats and sunglasses, covering up with protective clothing, seeking shade, using sunscreen, and avoiding direct sun exposure during peak hours, generally between 11:00 and 16:00.
According to the association, despite widespread awareness of the risks associated with sun exposure, a significant proportion of the population still does not adequately protect themselves.
ASFODER advises extra caution in mountainous areas, as UV intensity increases with altitude. Increased exposure also occurs during outdoor work or sport, where prolonged sun contact raises the risk of skin damage.
Parents are encouraged to ensure children are properly protected, including the use of sunscreen, hats, and protective clothing during outdoor activities.
Skin cancer incidence in France has more than tripled between 1990 and 2023, according to the Institut National du Cancer.
Melanoma remains the most serious form of skin cancer, with 17,922 new cases and nearly 2,000 deaths annually.
In addition to national trends, differences between regions show why prevention is important. In Brittany, the Ligue contre le cancer has increased awareness campaigns after finding skin cancer rates up to three times higher than the rest of France.
How to recognise the warning signs of Melanoma
The Santé Publique France recommends remembering the “ABCDE” rule to help recognise the warning signs of melanoma:
A is for asymmetry: If a mole is not regular, round or oval.
B is for irregular borders: If the mole’s edges are uneven or poorly defined.
C is for colour: If a mole has more than one colour.
D is for diameter: if it is more than 6mm.
E is for evolution: if it changes in size, shape, colour or thickness.
If any of the above apply, it is advisable to have the mole checked by a healthcare professional.
In France, May is National Skin Cancer Awareness Month and the French National Cancer Institute typically organises a national week where people can get checked out for free.
However, unlike breast, colorectal, or cervical cancer, there is no organised national screening programme for skin cancer, partly because overall mortality is relatively low. As a result, screening is usually carried out following a referral or recommendation from a doctor.
